The short version
There is no OneRoof Pro. This page exists because agents search for one. OneRoof is a property portal owned by NZME. It lists residential, commercial, rural and business-for-sale property, publishes property estimates, sold data and news, and earns from the advertising agencies buy to promote listings. It is a strong place to be seen in New Zealand.
Scayledis an occupier intelligence platform for commercial real estate. Around the property, it returns every business nearby, the person who decides at each and a drafted email. Across the market, it finds businesses anywhere in the country whose operations fit the property's size, use and type. Every occupier found is tracked for signs it will need space, and everything stays in your own Occupier Database.
A portal brings you the people already looking. Scayled helps you reach the businesses that would take the space but are not browsing listings.
What is the core difference?
| Dimension | OneRoof | SCAYLED |
|---|---|---|
| What it is | Property listing portal and news site | Occupier intelligence platform |
| Main audience | Buyers, renters and agents, mostly residential | Commercial agents, brokers and owners |
| Direction | Inbound: searchers find your listing | Outbound: you reach businesses that fit your property |
| Property types | Residential, commercial, rural, businesses | Industrial, office, retail and other commercial |
| Contact data | Enquiries from searchers | The person who decides at each business found |
| Movement tracking | β Not a feature | β Hiring, contract wins, new sites, funding, lease events |
| Pricing | Listing and advertising packages (contact OneRoof) | 3 days free, no card needed, then Pro |
Who should stay with OneRoof?
- Residential agents: OneRoof's audience and estimates are built for houses and apartments
- Commercial agents who want listings seen on a major New Zealand portal, alongside the other commercial portals
- Agencies whose commercial listings lease or sell from enquiries alone
Keep listing. Scayled adds the outbound work when portal enquiries are not enough. The method for one property is set out in how to turn a listing into leads, and the Auckland precincts are covered in industrial real estate leads in Auckland.
When to use which
Use OneRoof if
- You sell residential property and want vendors and buyers to see your listings
- You want commercial listings seen by people searching portals
Use Scayled if
- You lease or sell industrial, office or retail property
- You want the businesses around a listing and across the country that fit it, with the person who decides at each
- You want to know which occupiers in your patch are about to need space
Use The Campaign if
- You own one vacant commercial property and want the outbound work done for you, for one payment. See The Campaign.